{"id":30096,"date":"2026-03-07T11:35:35","date_gmt":"2026-03-07T09:35:35","guid":{"rendered":"https:\/\/www.mojacar.es\/mojacar-presenta-la-campana-mojacar-sostenible-apuesta-turismo-mas-sostenible\/"},"modified":"2026-03-07T11:43:18","modified_gmt":"2026-03-07T09:43:18","slug":"mojacar-presents-the-sustainable-mojacar-campaign","status":"publish","type":"post","link":"https:\/\/www.mojacar.es\/en\/mojacar-presents-the-sustainable-mojacar-campaign\/","title":{"rendered":"Moj\u00e1car presents the “Sustainable Moj\u00e1car” Campaign, its commitment to more sustainable tourism"},"content":{"rendered":"

The event held at the Hotel Puntazo included the presentation of the 2026 Golden Indalo to Ricardo Escudero <\/p><\/blockquote>\n

Moj\u00e1car Council has presented the \u201cSustainable Moj\u00e1car\u201d campaign, an initiative forming part of the Tourism Destination Sustainability Plan, with which the municipality is reinforcing its commitment to a more environmentally friendly, innovative tourism model focused on improving the quality of life for residents and visitors.<\/p>\n

The event was held at Moj\u00e1car Playa\u2019s Hotel Puntazo and brought together institutional representatives, tourism sector professionals, and members of Moj\u00e1car\u2019s community. Attending the event was Carlos S\u00e1nchez, Deputy for the Presidency and Promotion, who spoke during the presentation on behalf of the provincial government, and M\u00aa Jos\u00e9 Herrada, the Almer\u00eda Provincial Council Deputy for Tourism.<\/p>\n

During the event, several videos were shown highlighting the project’s main lines of action, as well as the measures the Local Council is promoting to move towards a more sustainable, accessible, and innovative destination.<\/p>\n

The project involves the development of infrastructure and services that facilitate cycling for both residents and visitors, promoting a cleaner means of transportation and contributing to reducing the destination’s carbon footprint. This initiative also aims to highlight the value of Moj\u00e1car’s natural environment and encourage a more peaceful and sustainable way to explore the municipality and its coastline.<\/p>\n

In addition, the plan includes initiatives designed to improve urban spaces and make them more people-friendly, with the creation of new shaded areas, children’s areas, and urban traffic management measures. In also includes actions aimed at protecting the natural environment, such as planting native vegetation, channelling rainwater, and coastal regeneration projects. <\/p>\n

These actions are also part of the modernisation process that the municipality has been developing in recent years, incorporating technology and smart systems to improve tourism management and the experience of residents and visitors.<\/p>\n

During his speech, the Mayor of Moj\u00e1car, Francisco Garc\u00eda Cerd\u00e1, highlighted the importance of this project for the future of the municipality: \u201cMoj\u00e1car is a destination with enormous natural and cultural wealth, and we have a responsibility to preserve it. With this campaign, we want to move towards a sustainable tourism model that protects our environment, improves the quality of life of our residents, and ensures that future generations can continue enjoying this unique place.\u201d<\/p>\n

The mayor also emphasized that the municipality continues to back innovation and sustainability as fundamental pillars for its development, allowing for balanced and responsible planning of tourism growth.<\/p>\n

Carlos S\u00e1nchez, Deputy for the Presidency and Promotion of the Province, highlighted Moj\u00e1car’s role within the provincial tourism sector and the value of these types of initiatives: “It is an honour to take part in the launch of ‘Sustainable Moj\u00e1car.’ Moj\u00e1car is, without doubt, one of the jewels in the crown of the ‘Costa de Almer\u00eda’ destination and an emblem of tourism excellence based on our natural wealth and the talent of our professionals. The municipality is consolidating its leadership by committing to innovation, digitalisation, and smart urban management focused on data. Projects such as the new cycle tracks, the protection of the coastline, and the interactive infrastructure not only improve the visitor experience but also demonstrate the excellent work that Fran and his government team are doing to position Moj\u00e1car as a benchmark for sustainability.”<\/p>\n

Presentation of the 2026 Golden Indalo <\/p>\n

The event concluded with the presentation of the 2026 Golden Indalo to Ricardo Escudero, long-time area director for the Servigroup hotel chain in Moj\u00e1car. This distinction, awarded by the Local Council, recognises his professional career and his contribution to the development and promotion of tourism in the municipality.<\/p>\n

Escudero has been closely linked to the growth of Moj\u00e1car as a tourist destination through his work managing the chain’s establishments in the locality, actively participating in the consolidation of Moj\u00e1car as one of the Almer\u00eda Levante region\u2019s leading tourist destinations.<\/p>\n

During the presentation of the award, the Mayor of Moj\u00e1car underlined the significance of this recognition for the municipality: \u201cThe Golden Indalo symbolises Moj\u00e1car’s gratitude to those who have contributed to the growth of our municipality. Ricardo Escudero has dedicated much of his professional career to tourism and has been a figure very closely linked to the development of our destination. With this recognition, we want to highlight the value of his work, his commitment to the sector, and his contribution to the growth of tourism in Moj\u00e1car.\u201d<\/p>\n

Carlos S\u00e1nchez also congratulated the award winner during his speech: “I would also like to sincerely congratulate Ricardo Escudero on his well-deserved Golden Indalo; his perseverance and professionalism are a source of inspiration for the sector and an indispensable contribution to job creation in our province. This recognition does justice to years of dedication to promoting tourism in the region. The Almer\u00eda Provincial Council will always support initiatives such as this, which are committed to the quality and future of our land. Congratulations to Ricardo, to all the people of Moj\u00e1car, and to those of us who are lucky enough to enjoy this paradise.”<\/p>\n

The day ended with a Spanish wine reception where attendees could share their impressions of the projects presented and celebrate an event that symbolises Moj\u00e1car’s commitment to a more sustainable future and the recognition of those who contribute to the development and prestige of the municipality. <\/p>\n","protected":false},"excerpt":{"rendered":"

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